Japanese luxe brand Onitsuka Tiger enters India, aims for 12 brand stores

Japanese luxe brand Onitsuka Tiger enters India, aims for 12 brand stores

Japanese luxury fashion brand Onitsuka Tiger entered the Indian market recently and is aiming for 12 brand stores in tier-I cities by 2020. The brand aims to build up a sales network by adding 3-4 stores every year on franchise model to cash in on increasing and growing appetite for luxury things. The company recently opened its first store in Mumbai. The brand now wants to target cities such as Mumbai, Delhi, Bangalore, Hyderabad, Chandigarh and Pune. Onitsuka Tiger’s luxury footwear range is priced up to Rs 30,000.