Karl Lagerfeld launches hospitality brand

Karl Lagerfeld launches hospitality brand

The Karl Lagerfeld Group has entered into an exclusive, long-term license agreement with Brandmark Collective B.V. and this partnership is expected to create hotels, residential properties, restaurants and private clubs. Each of these properties will feature Lagerfeld’s signature aesthetic as well as his dedication to personal touches, creating a unique product. The first property to benefit from the Karl treatment is a six star hotel in Macau that is slated to open as early as next year.