Rebranded Silversea cruises

Rebranded Silversea cruises

To counter the competition with other luxury cruise lines, the Monacan-Italian, Silversea cruises and the brand consultancy firm, The Partners, have come together to recreate a differentiated identity for the Sliversea cruise line. With some of the highest space and service ratios in cruising, the intimate ships of are distinguished for their elegant, refined interiors, stellar service, superb dining, and gracious hospitality. Focusing on its new theme, ‘adventure with style,’ Silversea has released brochures and other marketing materials and also updated its web site, cabin interiors and merchandise, along with creating a coffee table book and a navigation app.