Starwood has announced the signing of Aloft Seoul Myeongdong, the second Aloft hotel in Seoul, South Korea. Owned by Shin Chang Co., Ltd., the new-build hotel—slated to open in February 2017— will enliven the local hospitality landscape with its design-led initiatives, tech-forward amenities and buzzing social scene. Located at 104 Myeongdong in the Jung-gu sub-district, Aloft Seoul Myeongdong is ideally situated in the heart of the major shopping district and tourist destination. Aloft Seoul Myeongdong will feature 223 loft-inspired guestrooms with the brand’s signature offerings, such as an ultra-comfortable plush signature bed, custom amenities, as well as fast and free WiFi throughout the property. The hotel will also offer an all-day dining restaurant; Re:fuel, a 24-hour grab & go for light meals; the brand’s signature w xyz bar, the go-to hangout with a fun-loving social vibe; and a well-equipped Re:charge gym. Aloft Seoul Myeongdong will join a dynamic Starwood portfolio of eight operating hotels and two properties in the pipeline in Korea – under the Aloft, Sheraton, W Hotels, Westin and Four Points by Sheraton brands.
(Source: www.theluxuryeditor.com)
