In a recent announcement made by Italian luxury house Gucci, Oscar winner singer-actor, Jared Leto would be the face of Gucci’s Guilty men’s fragrance. Leto was also previously modelled for perfume line, Hugo Boss Red. The recent ads for the fragrance starred Evan Rachel Wood and Chris Evans. Alessandro Michele, who was promoted to the post of Creative Director earlier this year, is putting efforts to transform the look of Gucci, and he has finalised Jared Leto’s name. The campaign will be shot in Venice, Italy.
