Manila in Philippines is now home to “the world’s first full-size LED running track”, and it’s the Unlimited Stadium by Nike. The 200-meter long track’s shape is inspired by the footprint of Nike’s LunarEpic running shoe: a figureeight style lined with LED screens throughout the course. Nike constructed the Unlimited Stadium with the help of BBH Singapore who conceptualized the overall project in collaboration with a team of partners. And the coolest things? The track has a capacity of 30 runners who can all take part in a virtual race against their digital avatars! Runners first set an initial lap time, managed through an attachment on each athlete’s shoe. The runners then run alongside their digital selves on the continuous LED screen, and the further and faster they run, the larger the avatars get! This is expected to challenge them continuously for better performance. Now that is sports from the future for you.
