Summer Special: Adidas with a Pharell Williams twist

Summer Special: Adidas with a Pharell Williams twist

Adidas Originals has joined forces once again with Pharrell Williams and his brand Billionaire Boys Club for a tropical-themed capsule collection. Palm tree print adorns two pairs of premium leather Stan Smith sneakers for a look reminiscent of Pharrell’s first sneaker silhouette for BBC — the ICECREAM “Boutique” sneaker, and the summer staples like a tank top, track jacket and shorts complete the look. Collaborative branding like the Billionaire Boys Club signature astronaut helmet and Adidas logos appear throughout the line and separate the collection from the myriad other tropical collections currently on the market. The Billionaire Boys Club Palm Tree collection arrives in tropical red and green, starting June 25 at the BBC and Adidas stores, as well as online.