Kanvarani Ritu Sinhji of Wankaner in Gujarat started the kids -wear business when she discovered there was a dearth of good Indian-wear for kids. She began with Lakhnavi dresses because her mother-in-law is Princess of Kalakankar, a place near Lucknow.She still sources material from the city of Nawabs. Her creations include anarkali with intricate work, churidars, lehngas and bandhgalas. Ritu is now giving a royal touch to poshaqs for girls which includes garara, choliand dupatta and, brocade jackets for boys. She identifies luxury with royalty because what we consider luxury today are items from the past
